Designsensory Intelligence

Services to Help You

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HOW WE CAN HELP

At Designsensory Intelligence, we’re more than just researchers – we’re relentless problem solvers. We dig deep into your toughest challenges, crafting personalized strategies that deliver real solutions. With our vast industry expertise, we transform insights into results.

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Qualitative Research

We gain insight on the nuances of behavior. Through intercepts and sessions, we get the depth of emotion in the immediate of an experience.

Quantitative Research

Beyond stories, we tie in statistical data to quantify our decision-making and recommendations. We do more than data. We tell you what it means.
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Behavior Tracking

You must know who your audience is, if they’re loyal, and how they behave. We track their satisfaction, delight and intent of future purchase.
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User Experience (UX)

We use user testing and research to get to know how users interact with your site. We then create meaningful content and services in an accessible way.

Our Approach

At Designsensory Intelligence, we never stop learning or innovating. We’re not confined by a limited toolbox—we wield whatever it takes to craft a bespoke methodology for you.

Intercept Studies

We garner information on the go, at your event, while your audience has your experience fresh on the mind.

Focus Groups

We foster planned, open communication with your audience segments to get raw feedback on existing, new or potential marketing.

Online Interviews

Immersive online environments help users view generated visuals and respond to questions in a digital one-on-one scenario.

Behavior Modeling

The ability to observe a volunteer’s behavior digitally allows us to model it and make informed decisions for websites, etc.

In-The-Moment™ Experiential Mobile Collection

A discussion with recruited individuals in-scenario allows us to understand their experiences from start to finish.

Immersive Ethnographic Observational Tools

We can record experiences via sunglasses to observe and recap decision-making processes, experiences, etc.

Awareness and Attitude Tracking

Observing and understanding brand perceptions is part of our process and helps you understand your core audiences’ thinking.

Purchase Behavior Analysis

We collect data on buying habits based on societal trends, frequency of buying and individual backgrounds.

Graphic Heatmap & Mark Up

Understanding how your audience moves through your digital channels can be tracked through our heat mapping technology.

Tools We Use

Designsensory Intelligence harnesses advanced technology to capture insightful data, continually evolving to stay ahead of the curve.

SEE THE WORK

Explore our success stories and see the impact firsthand.

Insights for Immediate Impact

Forget one-size-fits-all. We design a unique process tailored to your specific challenges, delivering precise insights for immediate action.

See Our Work

Types of Services

We offer custom, primary, proprietary market studies, including:

  • Attitude & Awareness Tracking Studies
  • Behavior Modeling & Prioritization
  • Brand Equity Analysis
  • Brand Positioning
  • Communication/Advertising Testing (Concept / Copy / Visual / Name / Logo)
  • Competitive Vulnerability Assessment
  • Customer Satisfaction
  • Ethnographic Studies
  • Sports Fan Experience Assessment
  • Concept Evaluation & Image Markup Tool
  • In-Person & Online Focus Groups
  • In-the-Moment™ Experiential Mobile Collection
  • Institution SWOT Analysis
  • Intercept Studies
  • Net Promoter (NPS™ Loyalty Assessment)
  • New Product/Service Assessment
  • Online & Telephone Interviews
  • Perceptual Studies
  • Purchase Behavior Analysis
  • Strategic Planning & Positioning
  • Student College Selection Process/Dynamics
  • Web Usability Studies